Business & Economics

The Challenger Sale

Name: The Challenger Sale
Price: 14.04 GBP
Availability: InStock
ISBN: 9780670922857

How To Take Control of the Customer Conversation

(Author) Matthew Dixon

Format: Paperback

£16.99 Price: £14.04 (17% off)

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Shares the secret to sales success: don't just build relationships with customers. This title argues that classic relationship-building is the wrong approach.

Information

Publisher:

Penguin Books Ltd

Format:

Paperback

Number of pages:

263

Language:

ISBN:

9780670922857

Publish year:

2013

Publish date:

Feb. 7, 2013

Matthew Dixon

Matthew Dixon is an award-winning author known for his bestselling book "The Challenger Sale." His writing style is straightforward and practical, offering valuable insights into sales strategies. Dixon's contributions to literature include revolutionizing the way sales professionals approach and engage with customers, making him a thought leader in the field.