Research Perspectives on Social Media Influencers and their Followers
(Author) Brandi Watkins
Format:
Paperback
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This book analyzes social media influencers and their relationship with their online followers. Each chapter represents a unique theoretical and methodological approach to examining the importance of this relationship from a variety of perspectives and contexts.
Information
Publisher:
Lexington Books
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781793613660
Publish year:
2022
Publish date:
Aug. 22, 2022