Brand Management

Principles and Applications for Effective Branding

(Author) Jaywant Singh
Format: Paperback
£36.99 Price: £35.88 (3% off)
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Learn how to build, develop and manage brands with this applied textbook which also explores the latest developments in digital branding, brand crisis and brands' responsibility.

Information
Publisher:
Kogan Page Ltd
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9781398611580
Publish year:
2024
Publish date:
May 3, 2024

Jaywant Singh

Jaywant Singh was a renowned Indian poet known for his iconic work "The Fragrance of Spring." His poetry seamlessly blended traditional Indian themes with modern sensibilities, creating a unique and timeless style. Singh's contributions to literature include enriching the poetic landscape with his evocative and captivating verses.

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