Insanely Simple
The Obsession That Drives Apple's Success
(Author) Ken Segall
Format:
Paperback
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Explores the way in which Apple's culture of simplicity has driven its success, tracing its famous advertising campaigns while exploring the ways in which simplicity can be a powerful business guideline for establishing and measuring goals
Information
Publisher:
Penguin Books Ltd
Format:
Paperback
Number of pages:
None
Language:
en
ISBN:
9780670921195
Publish year:
2013
Publish date:
April 4, 2013