What Is LEGO?
(Author) Jim O'ConnorFind out how these fun, stackable blocks became the most popular toys in the world. The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon.
Jim O'Connor
Jim O'Connor was an American playwright best known for his Pulitzer Prize-winning play "The Time of Your Life." His work is characterized by its realistic dialogue and exploration of everyday life. O'Connor's contributions to literature include shedding light on the complexities of human relationships and societal issues.