Personal development

Made to Stick

Name: Made to Stick
Price: 11.44 GBP
Availability: InStock
ISBN: 9780099505693

Why some ideas take hold and others come unstuck

(Author) Dan Heath

Format: Paperback

£12.99 Price: £11.44 (12% off)

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Focusing on successful marketing campaigns and undying urban legends, this book is written for anyone who strives to craft messages that are memorable and lasting.

Information

Publisher:

Cornerstone

Format:

Paperback

Number of pages:

301

Language:

ISBN:

9780099505693

Publish year:

2008

Publish date:

Feb. 7, 2008

Dan Heath

Dan Heath is a bestselling author known for his book "Made to Stick: Why Some Ideas Survive and Others Die." His writing style is engaging and accessible, making complex concepts easy to understand. His key contribution to literature is his ability to help readers create compelling and memorable ideas.