Business & Economics

Magic Words

Name: Magic Words
Price: 23.75 GBP
Availability: OutOfStock
ISBN: 9780063204935

(Author) Jonah Berger

Format: Hardcover

£25.00 Price: £23.75 (5% off)

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"A book about how to use words in a way that is most persuasive"--

Information

Publisher:

HarperCollins Publishers Inc

Format:

Hardcover

Number of pages:

None

Language:

ISBN:

9780063204935

Publish year:

2023

Publish date:

April 13, 2023

Jonah Berger

Jonah Berger is a renowned author and marketing professor, best known for his book "Contagious: How Things Catch On." His writing style is engaging and accessible, blending research with real-world examples. Berger's key contribution to literature lies in his exploration of the science behind viral ideas and products.